Mastering Managing a Consulting Practice

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1. Introduction to the Consultant's Way (Optional)
2. Welcome Message
3. Getting Started | Mastering Managing a Consulting Practice
1. Market Segmentation
2. Account Segmentation
3. Knowledge Check Point (Quiz)
1. Account Portfolio
2. Knowledge Check Point (Quiz)
1. Customer Journey
2. Account Journey
1. Offer Portfolio
2. Offer Portfolio, cont.
1. Offer Structure
2. Service Chain: Constructing an Offer
1. Managing Leaders, Inspecting for Revenue, and Motivating Your Organization
1. Account Journey Maps
2. Creating Offers Using Service Chains
3. Managing a Practice Strategy
1. Course Wrap-Up

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